New to the business industry and want to make the most of email marketing then read it till last. In this blog, you will get to know about 5 free email marketing tools that will help you make your business available through emails.
The digital world is huge and so is the realm of digital marketing. Email marketing is one of the forms of digital marketing that has helped many businesses. Since marketing trends are evolving with time being moved on.
Email marketing has benefited small businesses by reaching out to old and new customers through automated emails sent to them for follow-up. These emails have proven to wake up the customers, as a result, many purchases were made by these follow-up emails.
Moreover, except for email marketing, there are many ways to brand yourself, many businesses get their pages made on Wikipedia since they are quite famous so Wikipedia approves their page. So, if you think your brand is also a notable business you can simply search how to create a Wikipedia page for a brand and you’ll find many services doing the honor.
6 Best Tools For Email Marketing
Since as a small business, you may be tight on budget and may not have a separate budget for marketing, you can utilize these tools to the fullest.
Sender
Sender is an exceptional email marketing tool that empowers businesses to create, automate, and analyze their email campaigns effortlessly. With a user-friendly interface and a wide range of features, Sender helps you engage with your audience effectively. It offers customizable templates, drag-and-drop email editor, list management, and advanced segmentation. You can also automate your emails based on customer behavior, set up drip campaigns, and track campaign performance with real-time analytics. Sender ensures deliverability and provides a comprehensive set of tools to optimize your email marketing strategy. Boost your business growth and connect with your customers effectively using Sender’s powerful features.
Omnisend
Omnisend is an advanced email marketing tool that caters specifically to e-commerce businesses. With its comprehensive features, Omnisend enables businesses to create personalized and highly targeted email campaigns. Its user-friendly interface offers a drag-and-drop email builder, automation workflows, audience segmentation, and A/B testing. Omnisend also integrates seamlessly with popular e-commerce platforms, allowing you to leverage customer data to create dynamic and relevant email content. With its robust analytics and reporting capabilities, you can track campaign performance and make data-driven decisions. Take your e-commerce email marketing to new heights with Omnisend and deliver impactful messages to engage and convert your audience.
Benchmark Email
Benchmark Email is a powerful email marketing tool that empowers businesses to create, automate, and optimize their email campaigns. With its user-friendly interface and a wide range of features, Benchmark Email makes it easy to design visually appealing emails, manage contact lists, and track campaign performance. The drag-and-drop email editor allows you to create professional-looking emails without any coding skills. You can also leverage automation features to send targeted messages based on customer behavior, ensuring personalized and relevant communication.
Mailchimp
Mailchimp is a widely recognized and user-friendly email marketing tool that offers a range of features to help businesses of all sizes effectively engage with their audience. With its intuitive interface, you can easily create visually appealing emails using customizable templates or the drag-and-drop editor. Mailchimp also provides robust automation features, allowing you to set up targeted campaigns based on specific triggers or customer behavior.
Segmentation options help you target the right audience, ensuring your messages are relevant and personalized. Additionally, Mailchimp offers detailed analytics to track the performance of your campaigns, including open rates, click-through rates, and more. Beyond email marketing, Mailchimp offers additional tools such as landing page creation, social media management, and customer relationship management (CRM) integration. This all-in-one platform makes it convenient to manage multiple aspects of your marketing efforts in one place. With its reputation for reliability and user-friendly features, Mailchimp remains a popular choice for businesses seeking effective email marketing solutions.
Mailjet
Mailjet is a powerful email marketing tool designed to streamline and optimize your email campaigns. With its user-friendly interface and advanced features, Mailjet allows businesses to create and send highly personalized emails to engage their audience effectively. The platform offers a drag-and-drop email builder, pre-designed templates, and HTML editing options for complete customization.
Mailjet’s segmentation and targeting capabilities enable you to send relevant content to specific segments of your audience, ensuring maximum engagement. It also provides real-time collaboration and A/B testing features to help you optimize your campaigns and maximize results. With Mailjet, you can track key metrics such as open rates, click-through rates, and conversions using their comprehensive analytics and reporting tools. The platform also offers robust deliverability, ensuring that your emails reach the inbox of your recipients.
EmailOctopus
EmailOctopus is a reliable and cost-effective email marketing platform that caters to businesses of all sizes. With its user-friendly interface and powerful features, EmailOctopus makes it easy to create, send, and track email campaigns. The platform offers a drag-and-drop editor and customizable templates, enabling you to design professional-looking emails without any coding knowledge.
EmailOctopus provides advanced segmentation options, allowing you to target specific segments of your audience with personalized content. It also integrates seamlessly with popular e-commerce platforms and CRMs, making it convenient to synchronize and leverage customer data.
With EmailOctopus, you can automate your campaigns, set up autoresponders, and schedule emails in advance. Real-time analytics and reporting features help you track key metrics and optimize your campaigns for better engagement and conversions.
Conclusion
So, these were 6 email marketing tools that every small business should consider using. They are free and can be used on phones as well. No matter where you are.